^{April 08, 2024 | Reading Time: 1 Minute}

With an impressive portfolio encompassing $19 trillion in real estate assets, comprising 41.6% of the nation’s real estate wealth, baby boomers are transitioning into retirement and will soon be looking to transfer their assets… or rather, the house keys. And guess what? That’s where you swoop in. The significance of your lead generation efforts comes in to clearer focus by targeting this key demographic, as well as their key motivating factors for selling. This will be pivotal to your success in locking up new contracts.